I invited Sara to share her view on wedding invitations and information on her business with my readers. Enjoy!
Tell me what makes your company special?
We are a full-service print and design studio specializing in unique cards and invitations for every occasion. We specialize in wedding invitations and each design is custom to fit each individual brides style and personality. This means that your invitations will be one-of-a-kind and will be uniquely you. Be sure to view our creative design portfolio at www.saratheisendesign.com to view our wedding invitation samples.
How did you get started in the business?
I graduated from Michigan State University in 2003 with a degree in graphic design and have been in the design field for over 6 years now. Originally I began designing wedding invitations as freelance for friends and found that I really enjoyed working with brides and helping them to create beautiful unique designs to make their day special. Starting my own business has always been a passion of mine and so at the end of 2008, I began Sara Theisen Design.
What do you like best about your job?
I absolutely love talking with brides, one-on-one to get a feel for their style/personality and what their overall look and feel will be for their wedding. It gives me such a great feeling to know that I have been a part of making their big day so special. I also love that I am the person that they talk with about their invitations from start to finish. I personally do the customer service, quoting, design and will also deliver their invitations. I’m not sure how many other company’s can do that!
Tell us about your favorite creation, wedding or event:
I had such a great time planning our wedding. For our favors, we decided to design chocolate labels with our picture on the front and the inside of the wrapper had a story about how we met. I knew a woman who made amazing homemade chocolate and my husband and I each picked our own ingredients for the chocolate bars. We placed them at each table (every other seat) so that each guest could try our different creations. We called them “The His & Hers Collection”. It gave our guests a reminder of how we met and why we chose our wedding location.
What are the questions a bride should ask when choosing a vendor in your field?
When should I order my invitations by?
It is my recommendation that you order your Wedding Invitations at least four weeks prior to mailing them out to your guests. This will allow you plenty of time to receive your wedding invitations and double check to make sure you have received everything you ordered and no mistakes were made. It will allow you enough time if a reprint is needed. It will also allow you plenty of time to address all the envelopes, especially if you plan on using a calligrapher.
How many invitations should I order?
Always order extra invitations, even if you know the exact quantity of guests that are invited. It is recommended to take the total number of people you will invite and divide by 65%. This will account for single guests, and will allow for some extras. Remember you do not need one invitation per guest, but rather, one invitation per couple. Always order 25 more than you think you will need. Nine times out of ten, you will use them. It costs very little to order an additional 25 when you place the original order, but it is very expensive to create a new order for just 25 pieces. You can keep a few extra for a keepsake and you may have guests that you decide to invite closer to the wedding date.
When should I send out my invitations by?
Wedding Invitations should be mailed out so that your guest will receive them at least six to eight weeks prior to the Wedding. This will allow your guest enough time to make travel plans and return the response card you included with your Wedding Invitation. If your wedding falls on a holiday weekend, save-the-date cards are typically sent a year to six months in advance. Save the date cards can be sent out anywhere between six months to a year before your wedding. It is helpful to include the accommodations information on the back of the save-the-date (or include it in the envelope with the save the date) so that your out-of-town guests can make travel arrangements ahead of time.
What’s the hardest thing about your job?
I would say coordinating the invitations to ensure that the vendor is on time with the exact delivery date. Sometimes a printer can delay the project because of miscellaneous reasons but in the long run it is up to me to make sure they are ready on time. I have very high expectations with the printers that I use and expect exceptional results.
Anything else we should know?
Not only do we design and print wedding invitations, but we can also design your cooresponding party invitations as well. We create Engagement, Save the Date, Bridal Shower and Bachelorette Party invitations too! View our samples at www.saratheisendesign.com or call 864-561-0712 for more information.
Remember that this is a special time in your life and to try not to get too stressed with the planning process. Have fun with it! If it gets to be overwhelming for you, ask your friends and family members to help you, they will be honored to help plan your special day.
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